How To Build A Book Marketing STrategy With Ariele Sieling
When you choose to pursue your dream of becoming a full time writer, there's always one pesky little thing that stands in the way: marketing. To make money means to tell people about your work, and this is particularly difficult when you're selling your heart and soul. So how do you decide what marketing activities are going to work and which ones aren't? How do you figure out exactly where to spend your time and money? How do you build a strategy for selling books or art from scratch?
In this presentation, author Ariele Sieling takes a closer look at marketing from a high-level perspective. She discusses the "why" behind choosing a variety of marketing tactics, and provides a simple system for growing and building your marketing plan.
A Few More Resources
Ariele’s Blog Post on Building A Marketing Strategy
Ariele’s Blog Post on Creating Social Media Content
Ariele’s Blog Post on Launching A Book
Ariele’s Blog Post on Target Audiences
How To Market A Book by Joanna Penn
Write. Publish. Repeat. by Sean Platt and Johnny B. Truant
The EMyth Revisited by Michael E. Gerber
Built To Last by Jim Collins and Jerry I Porras
Ariele’s Recommendations
Here are a few services & platforms I use:
ScribeCount for tracking sales
Books for Authors
Click any of the below images to learn more about the books and find them on your preferred retailer site.
